Indy Red Line
II have photographed the Chandlers for a number of years now, and it's always fun because they are constantly looking for new places to take family photos. This year we took advantage of the Red Line, which was still giving test rides so people could check it out. After taking numerous photos on the bus, we ended up in Broadripple, where we walked around to a few different spots before stopping off in a fun cafe for some coffee and a quick bite to eat. It gave me a chance to make use of my photojournalism background, as I captured more candid photos throughout the experience. Fun family and I love the photos! Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story will separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.
Be clear, be confident, and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later it will take care of itself. It always does.